What is Occupationism?
Author: growadmin
EVERYONE IS ‘THINKFEELING’ THESE DAYS?
‘Thinkfeeling’ is an equal proportion of thinking and feeling about something.
THE AGE OF ‘SHORT-LIVED’ CONTENT IS HERE. ARE YOU READY?
THE AGE OF ‘SHORT-LIVED’ CONTENT IS HERE. ARE YOU READY?
CHALO MARKETING KAR NEY CHALTEY HAIN (COME LET US GO FOR MARKETING!)
It is really funny, each time we have to go for shopping, my dad says, chalo marketing kar ney chaltey hain (let us go for marketing).
JUST ENJOY YOUR MANGO.
As we lazed around the living room table just after office, waiting to have tea together, ritual. We gathered our energy with another day just about folding up. Reminding our teenage son to fix his homework first and then do whatever he feels like doing. A thought snapped in. For about past six years, we have been waiting for our financial situation to improve. Even though our income has increased every year, it doesn’t feel like it. Feels there is still so much we are unable to do. Are we settled and satisfied in life?…. Read More
IF YOU WANT TO BE A CEO, YOU SHOULD BE THE MIDDLE CHILD.
Your career path is pre-decided. Why run helter-skelter for it. Researchers have found that the birth order decides your profession.
WINES AND INDIAN CONSUMER BEHAVIOR.
India is an important emerging market for wines. India’s immense and evolving consumer population presents a sizable number of opportunities. Although traditionally and even today, whiskey and rum continue to dominate alcohol consumption with the consumer in India. However, the increasing availability of locally produced coupled with the availability of imported wines over the last decade has improved significant consumer interest in wine.
NATIONAL DETERGENT BRANDS LOSING TO HOMEGROWN BRANDS.
The big detergent brands from the stable of Hindustan Unilever and Procter & Gamble either lost market share to regional and local brands or showed signs of fatigue. This is from the standpoint of market-share gains. The year wasn’t the very best either for Nirma — the original local challenger to the transnational detergents brands.
62% OF INDIAN VIEWERS LIKE SEEING ADS FOR PRODUCTS AND SERVICES ONLINE.
A video ad tech company has revealed findings from a study which says – 62 per cent of Indian viewers like seeing ads for products and services online. The global average for the same is 28 per cent. This survey was undertaken in September 2016, amongst a sample of 500 respondents from India.
MEASUREMENT OF CONSUMER EMOTIONS – NEUROSCIENCE FOR AD TESTING
Numbers are known to be coldly accurate but thoroughly incapable of assessing softer aspects like consumer emotions, feelings and behavioral insights.
- 1
- 2